Whitelabel

What is Whitelabelling?

At its simplest, whitelabelling is offering another business’ service as your own, and then hiring that business to deliver the service anonymously.

For example, if you’re a business that provides sales coaching, you could add our offer on top of your own. So, you could offer your clients sales coaching, plus a full sales funnel buildout. You would then collaborate with us. You would provide your service as usual, and we would provide our service.

The benefits of whitelabelling are:

• you can offer your clients more value - even if it costs them more, a client will always prefer to pay $1000 for more value, than $500 for less value

• you can make extra revenue off of your clients

• you can reach a broader audience, and sell to a wider range of people, as you’re offering a wider range of services